Cognitive Processor XR: This intelligent technology delivers natural & realistic picture quality with the A95K TV. In addition, it can analyze the position of the sound in the signal so that the sound accurately matches what is shown on the screen.

XR Triluminos Pro: This technology can detect colors from saturation, hue & brightness to reproduce natural shades in every detail of the picture which helps to show the skin tone beautifully.

Acoustic Multi-Audio: This is an excellent audio technology that accurately matches the sound of the Bravia X90K television’s screen display. As a result, it allows viewers to feel like they are in a movie theater or concert.

Google TV: Easily access users to watch their favorite content and services, including 700,000+ movies and TV episodes, in a single location. Google TV brings content that may viewers like the most it can automatically gather them for the user’s convenience.

Bravia Core: This is an app that uses Sony Bravia to watch unlimited movies for up to 12 months and users can redeem up to 5 movies from hundreds of latest hit movies.

Bravia Cam: It’s an updated camera that can detect where viewers are in the room and how far they are from the TV, then it automatically adjusts sound and picture settings according to the room’s environment.

Mainly it operates with a group of sound effects that manipulate the sound produced by the speakers.

Orient Electronics Sony x90k 65″ tv